Pfizer Gold

Value Added Projects

Benchmarking Project with Viewtrak Technologies Inc.

Pfizer Animal Health is partnering with Viewtrak Technologies Inc. in a pilot project along with 6 herds in Western Canada totaling more than 2400 head.

Participants will be providing ViewTrak Technologies information such as morbidity and treatment data, mortality and culling data, breeding and calving information as well as pregnancy test and weaning data. This information will be benchmarked against data currently held within the Viewtrak system and these results will be shared with the producer upon completion of this project. The objective of the program is to further demonstrate and quantify the benefits of the Pfizer Gold Plus vaccination program and its relationship with "whole herd health".

For more information on this project, please contact your veterinarian.

Viewtrak Technologies Inc.

Ontario Cow/Calf Clubs

In 2002, 2 cow/calf clubs formed in Ontario, the Bruce Peninsula and Blue Water Calf Clubs. Since then, 2 more have been created, the Central and Woodville Calf Clubs.

These clubs were formed by producers to develop sufficient numbers of health prepared calves for the feeding sector. While an individual farm could not provide sufficient numbers of calves to attract large feedlot buyers, by banding like-minded producers together and adopting standardized health protocols, large lots of similar calves could be offered for sale. In order to ensure their buyers’ needs were being met, the producers surveyed buyers to collect health data for the first 60 days on feed and provide an opportunity for buyers’ feedback.

The protocol of these clubs begins with Bovi-Shield GOLD FP 5 on the breeding herd. If the cow is introduced to the herd with an unknown history, CattleMaster GOLD FP is used on pregnant cows that are then vaccinated with Bovi-Shield GOLD FP prebreeding while open. The calves are vaccinated in the spring with Option 1 of the Pfizer Gold Program (Bovi-Shield GOLD 5 + One Shot + Ultrabac 7/Somubac), followed by a booster of the same vaccines approximately 1 month prior to sale. Dectomax® and Dystosel® are also given at this time.

Health Results speak for themselves! See below!!

Parameter

Spring Calf Vaccination Only (2002 & 2003)

Total Herd Vaccination (2005 - 2008)

Total

Calves Sold

2,189

14,128

16,317

Calves Surveyed

2,187

13,152

15,339

1st Pull %

19.8%

7.2%

9.0%

Retreat %

5.7%

1.1%

1.8%

% Chronics

1.6%

0.6%

0.7%

% Deaths

0.8%

0.4%

0.4%

Buyer satisfaction was 98% in 2008!

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